Example RSS code for IN3's iTunes video podcast.
<?xml version="1.0" encoding="UTF-8"?>
<rss xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd"
version="2.0">
<channel>
<ttl>60</ttl>
<title>IN3.ORG Multimedia</title>
<link>http://in3.org/index.htm</link>
<language>en-us</language>
<copyright>Creative Commons Share-Alike2.5 Copyright 2006 by
International Informatics Institute, Inc. Some Rights
Reserved.</copyright>
<itunes:subtitle>Research, education and consulting on the application
of new technologies to global business and society.
</itunes:subtitle>
<itunes:author>Jack Powers</itunes:author>
<itunes:summary>
What a great time to be alive! Life keeps getting faster, more
connected, more efficient ...
in many ways more interesting. Computers, telecom, digitized media, the
Internet.
Everything is at our fingertips 24/7/365. We live in a hypercompetitive
world of choices:
500 channels of TV, ecommerce, email, eBay, globalization,
personalization and electronic customer service.
So now what? Our beat is technology, business and society.
</itunes:summary>
<itunes:owner>
<itunes:name>Jack Powers</itunes:name>
<itunes:email>jpowers@in3.org</itunes:email>
</itunes:owner>
<itunes:image href="http://in3.org/images/in3world.jpg" />
<itunes:category text="Health" />
<itunes:category text="Business">
<itunes:category text="Management" />
</itunes:category>
<itunes:category text="Politics" />
<item>
<title>Audio of Healthcare Insurrection: Medicine, Money,
Expectations</title>
<itunes:author>Jack Powers</itunes:author>
<itunes:subtitle>Disruptive Innovations in Healthcare AUDIO</itunes:subtitle>
<itunes:summary>
[AUDIO-ONLY] We all know how things should work in the 21st Century.
Geesh, the UPS driver carries around more technology than my
cardiologist does.
Jury duty and the Department of Motor Vehicles have better scheduling
systems.
My PC's on-line maintenance record is more up-to-date than my medical
file.
And I refuse to believe that a three hour emergency room visit can
really be worth $15,000.
</itunes:summary>
<enclosure url="http://in3.org/tv/prod/InsurrectionMMEFeb06.mp3"
length="8010368" type="audio/mp3" />
<pubDate>Wed, 24 Feb 2006 19:00:00 EST</pubDate>
<itunes:duration>6:40</itunes:duration>
<itunes:keywords>healthcare, medicine, doctor, hospitals, disruptive</itunes:keywords>
</item>
<item>
<title>Healthcare Insurrection: Medicine, Money, Expectations</title>
<itunes:author>Jack Powers</itunes:author>
<itunes:subtitle>Disruptive Innovations in Healthcare</itunes:subtitle>
<itunes:summary>
We all know how things should work in the 21st Century.
Geesh, the UPS driver carries around more technology than my
cardiologist does.
Jury duty and the Department of Motor Vehicles have better scheduling
systems.
My PC's on-line maintenance record is more up-to-date than my medical
file.
And I refuse to believe that a three hour emergency room visit can
really be worth $15,000.
</itunes:summary>
<enclosure url="http://in3.org/tv/prod/InsurrectionMMEFeb06.mp4"
length="16769024" type="video/mp4" />
<guid>http://in3.org/tv/prod/InsurrectionMME.htm</guid>
<pubDate>Wed, 23 Feb 2006 19:00:00 EST</pubDate>
<itunes:duration>6:30</itunes:duration>
<itunes:keywords>healthcare, medicine, doctor, hospitals, disruptive</itunes:keywords>
</item>
</channel>
</rss>
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